Lasagneria

Business Name:  Lasagneria

Support received:  Start Up Loan and Start & Grow

Location:  Norwich, Norfolk


Opening his very own unit on the historic Norwich Market was a very proud moment for business owner, Paolo Grazzini.

Selling Italian-style lasagna to takeaway, Lasagneria is already building up a firm following after opening in December 2016, and now the future looks tasty.

We spoke to Paolo about Lasagneria and his ambitions for the future of the business.

What inspired you to set up Lasagneria?

I come from a family of many chefs, all of whom are passionate about making and enjoying good food.  I was inspired to make something authentic for visitors to Norwich Market to enjoy.

I believe I can succeed because a shop making lasagna in Norwich is unique.  Plus the quality of my lasagna is superb!

How did Nwes support you?

I sought the advice of Nwes at the Norwich Enterprise Centre, located on Guildhall Hill – just a short walk from where Lasagneria is now based.  I was put in touch with Business Advisor Ian Bird, and I was able to apply for a Start Up Loan, which really gave me a boost.

Being able to secure the finance needed to get the business off the ground, especially before Christmas, was a great achievement.

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“Although being my own boss is a real highlight and accomplishment, nothing beats the feeling of seeing my customers buy, eat, and really enjoy the food that I put my heart and soul into.”

How did you feel when you gained your first customer?

I’m full of determination, and although my start-up journey had some challenges, I tackled them full on and learnt from them.  The hard work was worthwhile, and I was delighted to welcome customers on my very first day of opening.  It was a fantastic feeling.

Although being my own boss is a real highlight and accomplishment, nothing beats the feeling of seeing my customers buy, eat, and really enjoy the food that I put my heart and soul into.

What are your plans for the future?

I will continue to receive support from Nwes through the Start & Grow programme, and I already have ambitions about where my start-up journey will take me over the next few years:  I’d like to have a shop-based takeaway.  With seating too, so customers can sit and enjoy their lasagna on the premises.

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