Business Name: Daisy & Co London
Support received: Start & Grow
Location: Dunmow, Essex
When Daisy Walsh was growing up, she had two passions: Judo and fashion. She competed internationally at Judo and was awarded several medals. With dreams of representing her country in the Olympics, her judo career ended after she suffered a knee injury. It was then that Daisy recognised a gap in the market for fashionable sportswear. She was able to follow her other passion for fashion and established Daisy & Co London in 2016.
We spoke to Daisy about her start-up journey.
Tell us more about your business – Daisy & Co London.
Daisy & Co London is a fresh and exciting new sportswear label for trend-focused active women. Offering colourful, vibrant in-house designed prints in stylish silhouettes, perfect for a sweaty work out or simply everyday wear.
We pride ourselves on high quality, fashionable yet functional clothing that you will be raring to get wearing.
How did you get the idea for the business?
After studying Fashion Buying with Design at De Montford University, Daisy designed and made her own sportswear collection in her final year. It was this project, which made her realise that she wanted to start her own clothing company.